CHAPTER I

Strategy & Content

Planned like a campaign. Cut like a film.

I’ve edited and shaped strategy for some of Nepal’s most-watched creators — financial explainers, podcasts and brand films — restructuring videos around platform data instead of guesswork.

320M+IMPRESSIONS FOR CLIENT CHANNELS
3.8MVIEWS FOR EXPLAINER NEPALI IN 2024
150+CUSTOM ASSETS DESIGNED
32%OF CONTENT REPURPOSED FROM CORE VIDEOS
I.1 — SANJOG KOIRALA & IDEAPRENEUR NEPAL

Ideapreneur Nepal & family

EDITORSTRATEGISTTHUMBNAILSMOTION

Ideapreneur Nepal

Financial and economic education for Nepali audiences — NEPSE, budgets, remittance, SIPs.

Long-formCourse modulesThumbnailsMotion graphics
Open project →
Gold and silver explainer
0 percent EMI reel
10 problems 10 reforms NEPSE
Sorry SIP return only 3 percent
Avg vs aja NAV

Satik Kura

A Nepali video podcast: full episodes, trailers, reels, thumbnails and vertical covers.

EpisodesTrailersReelsCovers
Open project →
Episode 07 trailer
Rasuwa flood impact on insurance claim
Rasuwa flood impact on insurance companies
Episode 08 trailer
Rasuwa flood insurance claim documentation

Money Mitra

A personal finance brand, using the same algorithm-first content system as Ideapreneur Nepal.

InstagramTikTok
Open project →

Creators Headquarters

Sanjog Koirala's newly founded creator company.

Strategy
Open project →

Nava Kundali

Nepali astrology app: promo concepts, video prompts, mascot and print assets.

PromoPrintMascot
Open project →
Print piece
I.2 — MANISH ADHIKARI

Explainer Nepali & Hamro Motors

EDITORSTRATEGIST

Explainer Nepali

3.8 million views in 2024 by restructuring content around platform algorithms.

VerticalInstagramCovers
Open project →

Hamro Motors

Automotive content for a brand founded by Manish Adhikari.

Automotive content
Open project →
I.3 — ANUP GHIMIRE

Viewfinders & The Doers

EDITORSTRATEGISTPRODUCTION

Viewfinders

Production house. Editing, content strategy and production for brand clients including eSewa and Global IME.

Brand filmsProduction
Open project →

eSewa

Brand content for eSewa, made with Viewfinders.

Brand content
Open project →

Global IME

Brand content for Global IME, made with Viewfinders.

Brand content
Open project →
THE WALL

Every thumbnail & cover.

Filled automatically from every project’s thumbnails and covers folders. Tap any tile to open its project.

NEXT — CHAPTER IIFilm →